AS: ISO 26362: Access panels in market, opinion and social research


The Australian Standard for access panels in market, opinion and social research (AS: ISO 26362) was published by Standards Australia in December 2009.


The Standard specifies the terms and definitions as well as the service requirements for organisations and professionals who own and/or use access panels for market, opinion and social research. It develops the criteria against which access panel providers can be evaluated and against which the quality of access panels can be assessed.


It applies to all types of access panels whether recruited or used online (eg via the internet) or offline (eg vie telephone, postal or face-to-face). 


We encourage all buyers and users of market and social research to purchase, or at least be familiar with, the Standard.  


The Standard can be purchased from SAI Global:


AMSRO has developed an implementation guide for ISO 26362 which is available for a fee to members. Members receive a discount on the fee.


Contact the AMSRO Secretariat for further details: